Archive for December, 2009

2010 Dodge Ram Heavy Duty Earns Motor Trend’s Truck of the Year

Saturday, December 12th, 2009

The 2010 Ram Heavy Duty was named Motor Trend’s 2010 Truck of the Year, commending its proficiency from a work hard and play hard mentality. The Heavy Duty Ram is a perfect fit for general contractors who can appreciate the utility and reinforcement a solid truck like the Ram brings to the table. In addition to durability and power, the truck captures organization of tools and materials as if it were engineered by contractors.

Then when the works done and it’s time to take a road trip, the Dodge Ram 3500 offers it’s 17,000 lb towing capacity to live up to the play hard sentiment. Towing a pair of wave runners is one thing, but hook up a 35′ Jayco travel trailer or whatever you may own, and competency would be an understatement.

The 6.7L I6 Cummins¨ Turbo Diesel engine is standard on both the 2500 and 3500 models with MSRP of the former starting at $28,165. And at times like this, when rates are as good as ever, owning one of these gets more realistic and tempting. It’s like the old saying, better to have the power and not need it than to need the power and not have it.

Dodge has pulled ahead smartly as Ford and GM get caught sitting this one out, they simply did not have a contender here. Dodge won hands down in no small part by getting this truck to market ahead of the others who may have stood a chance.

Dodge has built some momentum, some of which led by a smart move from Scott Kunselman, Chrysler’s senior vice president of engineering, who decided to focus more attention on the fuel efficiency of the new Dodge Ram as opposed to which one will climb a hill at 80 mph towing 15,000 pounds the fastest. The Dodge Ram Heavy Duty trucks have a big rig style as hauling is what most people buy them for, but today fuel efficiency is a stat most vehicles are being measured.

In addition to the bold design, everything about the truck is heavy duty and purposefully so since they built the powertrain with endurance in mind. It may be overkill to some, but those who buy one for the purpose they were built will appreciate all it has to offer down to the optional 7×11 inch folding trailer tow mirrors equipped with turn signals.

Dodge earns the heavyweight title and it will be tough for any challenger to step into the ring and try to take it.